Other Small Pleasures
TAB X TAB opened its doors on Westbourne Grove, London on Monday 24th July 2017.
Founded by Mathew and Charmaine Tabatabai, both hailing from careers in the luxury goods sector.
We spent our professional lives creating physical shops and making them work; And a disproportionate amount of our personal time hunting the perfect coffee.
With a young family, luxury goods purchasing increasingly online and wanting to spend more time at home in London, the time felt right for us to create the coffee shop of our dreams with the same eye on function, detail and customer experience.
Months before we opened, we met Lucas Gorczyca, formerly with Notes of London who started with us as Head Barista and now manages operations at TAB X TAB.
To see the growing community and friendships thrive from our opening is the single biggest sense of satisfaction for both of us.
Mathew and Charmaine
We are proud to be one of only a few establishments who are currently using the MAVAM under counter espresso machine;
Only launched months before we started planning TAB X TAB, we can’t imagine using anything else.
Technically superior to most conventional machines. The MAVAM is elegantly inconspicuous allowing every guest to interact
with our barista, without any barriers. For us, there is no machine as functional and beautiful as this one.
We built our bespoke concrete counter around it.
In lots of ways the MAVAM also represents what TAB X TAB stands for; Considered, low key, quality & details focused.
Each coffee cup shaped and made entirely by hand. We loved the pieces so much that all our crockery is also made by KANA by hand, taking several months ahead of our opening to create in full.
We have also created a retail range, KANA X TAB, which is available exclusively at TAB X TAB.
Globe cups exclusively for our Matcha and Green Teas and beautiful dimple cups for our black teas.
Linda kindly agreed to move the dimples on our cups a smidgen so they’re even more palm hugging.
BOCCA is renowned roaster from Netherlands of the finest Arabica beans.
Now an open secret in London’s coffee world
We our proud to have been the first establishment in the UK to serve and sell their beans.
Our favourite is the Fatima single origin Brazilian, but we also carry a number of other beans.
Our favourite local coffee partner, as they simply share our commitment to consistency of quality.
Brothers blend is currently our house espresso alongside the the Fatima. We are planning some more special offerings from Ozone so watch this space.
LALANI & CO.
Our selection ranges from the floral Oolong, Darjeeling, Green teas to the sought after Matcha Gold.
There are often a selection ‘off-menu’ teas so ask if you’re a premium tea fan.
We fell in love with LALANI, the single batch teas beautifully picked and packed in the distinctive dark opaque bottles;
All teas directly sourced from their single origin – Each bottle with the image of the farm they come from.
Supply our milks and rich yolk eggs.
Founded by Shaun Young and Morten Münchow in 2015 to provide the highest quality of milk to the specialty coffee industry in the UK.
Estate Dairy’s creamy unhomogenised milk is hard to beat, whether full fat or skimmed. Supermarket milk it ain’t.
When a seasoned barista and scientist come together clearly great things can happen.
Family of avid Pu’er collectors for many decades. Unlike tea merchants, they approach the business with years of understanding the tea’s quirks as tea lovers with a passion in promoting its many virtues and a vested interest.
Pu’er has abundant amounts of antioxidants and aids in weight loss; As well also helping to lower cholesterol and aiding digestion.
A big point of difference from other P’uer is that the tea is aged in Malaysia; This tea is more sought after by tea experts worldwide over those stored in China, Hong Kong or Taiwan. And because the aging process is conducted under this most ideal of natural environments, TEASPEC teas have matured similarly to an older vintage and boast the associated robustness and complexity.
We are the only establishment to serve TEASPEC p’uer tea in London. Their tea is also available for purchase at Harrods Knightsbridge.
TAB X TAB is available for private evening hire. For further information contact us on firstname.lastname@example.org
We also partner with our friends and causes that we believe in from time to time. a couple examples here:
TAB X TAB, Westbourne House, 14 – 16 Westbourne Grove, London W2 5RH.
Tel +44 (0)20 7792 3445